So as most of you know I am the catalog manager for Knit Picks however I am a designer by trade so when we switched to new paper a few months ago I was so excited. The paper white improved, the tactile quality of the pages improved and then there is the technical side that allowed less bleed through on the pages all of which allows the hard work we put in on the back end a greater platform from which to shine... plus as an added bonus to it all the paper is manufactured under the guidelines of the Sustainable Forest Industry! The legal statement is this...The Sustainable Forestry Initiative(R) program promotes responsible environmental behavior and sound forest management. For more information visit
www.sfiprogram.org. For us more common folks, it simply means we are doing our part to go a little more "green" in our everyday business life. That's all for now, back to the pages of the September catalog. -c.
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